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JOURNAL

Pop-Up Shop Fashion Council Germany


  marina_the_moss
 

At the invitation of BIKINI BERLIN, this morning my lovely sister and I headed to the new, temporary Fashion Council Germany pop-up store, which you’ll find up on the mall’s rooftop terrace. Via the stairway entrance near the Zoo Palast cinema, walk up the stairs and you’ll find it on the right-hand side. You can browse and shop there until this Sunday, 2 September. 

 

I’m so glad I got to go and see the selection of designers with my own eyes. As the name suggests, the focus is on “German(y)” with young German designers showcasing their fashions here on an area of around 100 m². But it’s not the kind of place you can just quickly pop into: there is so much to browse and you’ll find some amazing pieces to try on and perhaps even take home with you. Just like me this morning: I literally sprayed all the perfumes on my arms and can still smell them hours later! The reason for this excessive fragrance consumption was Spanish label CARNER, who you’ll find at the pop-up. Their perfumes smell absolutely divine! Some of you have already messaged me on Instagram to say that the scents last a really long time. I have to admit that this was the first time I had seen the brand and now I have my eye on one of their perfumes. 

 

But let’s move onto the clothing, which is the main focus here. The variety of designers on show is amazing so huge compliments to the Fashion Council Germany from me! 

Right at the entrance you’ll find the label Rotholz, which offers cool basic T-shirts with subtle prints made of soft materials. Considering that the quality is so good, I was really impressed by their great value for money. The cheapest items start at €29 and end with the most expensive at €139. So it’s definitely worth having a look round and trying on a few things. Inspired by the Japanese design aesthetic, Moritz Baur established the label in 2009. It’s definitely on my radar now and I’ll no doubt be treating myself to a new pair of jogging pants for the colder season. The good thing is that all products are unisex, so everything can be worn by everyone!

I take a little detour away from the clothing and move onto the bags. Based in Berlin Friedrichshain, Ucon Acrobatics was established in 2001 by Martin and Jochen. Their rucksacks are the perfect hand-luggage size for my laptop and all-important provisions. And not only do they all look great, but they’re also really affordable! 

 

Another label that has really stuck in my mind is Dad’s Cap. Founded in Nuremberg, they obviously have a very good sense of humour: their tees are adorned with embroidered icons such as avocados, bumper cars, pretzels, Ferraris or beer tankards. I can’t help but laugh as I stand in front of them and try to choose my favourite! But in retrospect, I think that the beer tankards tee was my fave. 

JAN ’N JUNE is yet another label I need to make a mental note of because its tailoring and materials really caught my eye. Their designs have clear, minimalistic, but very modern lines. 

More well-known brands like A3B, AigiosMarcel Ostertag and Komme are also being stocked by the pop-up store. 

 

So, as you can see, you will find a whole host of lovingly hand-picked, unique pieces, all of which you can try on to your heart’s content. But I don’t want to list everything for you here in detail, I’d rather encourage you to go and have a browse yourself and discover new designers and styles. If you’re currently in the German capital, make sure you pay BIKINI BERLIN a visit, preferably in the next three days so you make it to the pop-up store before it disappears!