Get ready for a colourful summer at BIKINI BERLIN! Right on time for the warm season, the concept shopping mall has teamed up with sustainable nail polish brand gitti. For the cooperation, the Berlin-based cosmetics brand focused on the distinctive signature colours of BIKINI BERLIN, resulting in a fresh green and a vibrant coral – two colours that aren’t only increasing our anticipation for summer in the German capital, but also a hot Pride month! Anyone who wears these colours on their nails will exude positive energy combined with diversity, self-love and inner beauty – which is what BIKINI BERLIN and gitti both stand for.
The green – a pistachio tone – was produced by gitti exclusively for the cooperation with BIKINI BERLIN. And the coral, a fiery orange red (No. 139) is a colour tone from their regular assortment. The exclusive nail polishes by gitti x BIKINI BERLIN are plant-based, vegan and fairly and environmentally friendly produced in the EU. At the focus of the cooperation is the awareness of sustainable products and the appreciation of beauty – which fits in perfectly with the green oasis in Berlin’s urban jungle. The concept shopping mall has been following a sustainable concept for a long time now: from the design of the building itself to the products on offer and its promotions and cooperations. As long as stocks last, all visitors who spend a minimum of 30 euros in the mall between 15 June and 15 July 2023 will receive a free, limited-edition nail polish upon presentation of their receipt – for a hint of BIKINI BERLIN on your fingertips!
To pick up your free gift, head over to the event space, which will be immersed in the same hues as the nail polishes and getting us in the mood for summer and brightly coloured looks. The bottles themselves will be showcased against a backdrop of metallic elements and reflective surfaces to complement the contrasting signature tones of the BIKINI BERLIN x gitti nail polishes.
“We’re delighted that our customers will soon be able to wear the BIKINI BERLIN colours on their nails. Our cooperation with gitti underlines our sustainable values and, at the same time, awakens our desire for all things beautiful. Fashion and beauty need a rethink and gitti is showing us how it’s done,” says Antje Leinemann, Managing Director of BIKINI BERLIN.
