In 2015, Jan-Henrik Maria Scheper-Stuke and his uncle Günther H. Stelly founded Auerbach Berlin. A new name and a new beginning with the history and, above all, the knowledge of several generations, behind it. Before that, Günter H. Stelly was the managing director of traditional Berlin company Edsor, which was established back in 1909 under the name Kronen.
Within just four years, the name Auerbach Berlin has built up the same reputation as Edsor and become the ultimate authority in Berlin for bow ties, ties and Co. The selection of designs, colours and materials is more than impressive. Stylish gentlemen will find both classic designs as well as the latest fashion trends. But at Auerbach Berlin it’s not just about extravagance and variety, but also quality. The ties are made from Italian and French silk at their Berlin studio in the Hackesche Höfe.