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LOOK54 | THE HAUPTSTADTROCKERS

Streetwear from Berlin with a rock 'n' roll edge

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Down-to-earth, provocative and elegant – that’s not only the best way to describe the unique charm of Berlin, but also the cool fashions by Look54. Their deluxe streetwear with the Berlin connection is now also available from BIKINI BERLIN.

 

Featuring everything from skulls and camouflage patterns to amusing, provocative sayings in the Berlin dialect, Look54’s designs are unmistakeable. In the 90s, the label’s very first creations were sold by DJ Timo Röpcke from underneath his DJ booth. Fast-forward to 2020 and in addition to their headquarters in Charlottenburg they now have another four stores and Look54 is worn on stage by musicians like Uriah Heep, Alice Cooper, Kim Wilde and Rick Parfitt from Status Quo. The range is complemented by accessories and interior products by The Wild Wild and Buster & Punch.