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POP UP BOXES

Authentic Beauty Concept

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Natural haircare meets cutting-edge science

‘Back to nature’ is a phrase we’ve been hearing in the beauty sector for many years now. Natural cosmetics and vegan products are the future. Authentic Beauty Concept combine their knowledge of natural beauty products from all over the world with cutting-edge science. Their mission? That hair not only looks healthy and beautiful – but is healthy and beautiful!

Authentic Beauty Concept

G

Natural haircare meets cutting-edge science

‘Back to nature’ is a phrase we’ve been hearing in the beauty sector for many years now. Natural cosmetics and vegan products are the future. Authentic Beauty Concept combine their knowledge of natural beauty products from all over the world with cutting-edge science. Their mission? That hair not only looks healthy and beautiful – but is healthy and beautiful!

It’s a well-known fact that mango, for example, is rich in antioxidants, vitamins and minerals. But so it can be used as an ingredient in haircare products, it first has to be extracted, purified and preserved using technologies like ultrasound waves or the eco-sound® process. All Authentic Beauty Concept products are free from silicones, sulphates, parabens, mineral oil and artificial colourants. Most of their formulas are vegan and sustainability is a number one priority.

The Authentic Beauty Concept box will be at Bikini Berlin until the end of September.