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JOURNAL

Reunited with summer at Bikini Berlin


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A rainy June and July are often followed by a sunny Indian summer. Bikini Berlin is at its best when the persistent rain showers finally stop and each floor is bathed in a warm light[BREAK]: the mid-century icon of the City West is embracing the return of the sunshine and our stores are showing off their latest collections as proudly as a sun-kissed Mediterranean tan. For the city flâneur, this is the perfect time to celebrate the warm temperatures in style with a drink on our rooftop terrace. After getting off to a slow start, the Berlin summer is by no means over here at Bikini Berlin.

 

Speaking of mid-century: Bikini Berlin dates back to the mid-50s, which is why our summer campaign is also referencing elements from this era. Collages in pop-art style are imbuing the shopping experience with fresh inspiration: sunglasses by Mykita? Belts by Bagatt? A cactus vase by Artek? You won’t find anything comparable on the bustling shopping street Ku’damm. The heart of Bikini Berlin prefers to beat to its own rhythm, somewhere between 1950s reminiscences and an endless summer. 

 
 

But before we continue waxing lyrical about summer and Bikini Berlin, it’s time to focus on what we really wanted to say here: awaiting you on every floor of the concept shopping mall are the ultimate summer fashions. After all, we need to look our best if summer is pulling out all the stops for us. But how? Perhaps with the pink shirt dress by Samsøe Samsøe? A striped look by Closed? The fashion world is your oyster this summer...