Ben Sherman is on a mission to rethink the classics. Shirts, polos and Harrington jackets are the DNA of the cult British brand that keeps up with the latest trends by standing out from the crowd. The Ben Sherman store at Bikini Berlin is bringing a piece of British clothing history to the German capital.
Always able to embrace the new and the different, the founder of Ben Sherman was a legend in his own right. He started out designing his first shirts in the 1960s and his namesake brand has been offering a whole new perspective on menswear ever since. The fashion brand has achieved global popularity without ever forgetting its own heritage. Its shirts, polo shirts and jackets are new takes on classics, always with a modern, contemporary twist. Ben Sherman is dedicated to ethical and sustainable practices – a matter of course and a way of life for the British brand.